Welcome to "It's Only Common Sense", an exclusive PCB007 audio column featuring commentary by Dan Beaulieu, a well-known industry writer and columnist who has written sales and marketing columns for Circuitree, Printed Circuit Design & Manufacture, U.S. Tech, and Printed Circuit News.
Dan is also a feature article author who writes about various board shops and how they perform in the industry. Dan has over 30 years experience in the PCB industry. He is considered one of the industry's top marketing and sales experts, as well as perhaps the strongest and most focused strategist in the industry. Check out Back to Basics for Dan's audio interviews with industry leaders.
Since co-founding D.B.Management Group, Dan has worked personally with numerous companies in the circuit board industry, including: Prototron, Rockwell Collins, IBIDEN, Circuit Images, RBP Chemical, Taiyo- America and many others.
His specialty is helping companies increase their sales through the use of sales strategies and tactics, niche definition, marketing communications plans and managing, measuring and motivating sales forces. Having worked with independent sales reps for many years, Mr. Beaulieu is particularly well suited for helping companies develop successful and profitable relationships with their reps.